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Author Names : Dr. Mrinalinee, MBA, MA (Eco), Ph. D,& D.Litt. Assistant Professor (Marketing Faculty) L.N.Mishra College of Business Management Muzaffarpur, Bihar, India


Author Names : L.Arthy Assistant Professor Nadar Saraswathi College of Arts & Science, Theni


Author Names : D. Naga Sailaja, Teacher C/O D. Rama Mohana Rao Near Prasad Hotel, Paparajuthota, Chirala – 523155 B. Ravi Kumar, Librarian Chirala Engineering college, Ramapuram Beach Road Chirala – 523155


Author Names : Priyanka Chaudhary, MBA Research scholar, SaiNath University, Established by the Jharkhand Government and -recognized as per section 2(f) of UGC Act, 1956.,Bariatu Road, Near Booty More, Ranchi, Jharkhand


Author Names : Raj Sinha,Reema Jain


Author Names : Dr.Shabi Raza Associate Professor, Department of Commerce Shia Post Graduate College, Lucknow-226020